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Program Details for The Business of Psychotherapy: Creating Your Ideal Practice

Services and Programs



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PROGRAM TOPICS

Our program is broken into three four-month modules. To make sure you get a very solid foundation, everyone in our program starts out with:

Module One: Business and Marketing Fundamentals for Mental Health Practitioners.

After that, you can take either or both of our other two modules:

Module Two: Marketing to Your Local Community and

Module Three: Web Site Design and Online Marketing.

Each of these modules have been designed to include a comprehensive study and practical application of the most essential topics, skills and practices that we've found necessary to create a successful private practice. These topics include but are not limited to:

• Creating Your USP • The Eight Fundamental Laws of Service Marketing • Understanding The Only Three Ways to Grow your Business • The Lifetime Value of a Referral • Understanding and Implementing Risk Reversal • Eight Steps to Private Practice Success • Setting Your Fees • Winning the "Inner Game" of Private Practice • Implementing Standard Business Practices • Internet Marketing • Using Ezines for Laser Focused Target Marketing• Inventory of Opportunities • Pay Per Click Advertising (e.g. Google AdWords) • Business Planning • The Art and Science of Follow-up • Developing a Marketing Plan • Optimizing Your Referral Base: Referral Systems; Testimonials; Joint Ventures • Medical/Professional Referrals • Diversifying Your Referrals – Direct Mail; Lectures; Advertising; Display Ads • Getting Free Publicity via Public relations: TV, radio, print • Developing and Promoting Seminars and Workshops • Web site design • Web site promotion • Writing and Publishing a Book and other Information Products

In addition, we teach all program participants our proprietary Eight Steps to Private Practice Success, our unique eight-step system for organizing all of the most important concepts, elements and practices of private practice success. The entire program is broken down into three four-month modules.


To register for the next program,
In fact,
NOTE:
If you feel you do not need one-on-one mentoring and you are an organized, self-starter who can implement new ideas on your own, we also have a



To return to the Business of Psychotherapy main page,

To register for The Business of Psychotherapy: Creating Your Ideal Practice program,



For more information about how we can help you create your ideal practice, email us at:

info@uncommonpractices.com

or call us at (800) 940-0185.